Style Guides for the Household, Industrial Cleaning & Storage Category
We’ve recently launched a new WEBSITE for Content Standards.
Here you will find answers to questions about Image Specifications, Image Types, SEO, Copy Guidelines, Rich Media, CCPs and more.
The images, copy, attributes, and rich media you provide are critical in helping our customers make their purchasing decisions.
You need to use these style guides to accurately set up and maintain your items in the Product Type Groups below for the Household, Industrial Cleaning & Storage category.
Product Type Groups (PTGs) are a group of similar Product Types with like attributes.
- If you have trouble determining which PTG your Product Type falls under, please refer to this spreadsheet and filter down to your Product Type to see which style guide you should look for.
Additionally, all the Product Types included in each guide are listed in the second column. If you do not see your Product Type listed, please check back regularly to find your style guide. New and updated style guides are added weekly.
To learn how to effectively use a style guide, please complete our Style Guide 101 course in the Retail Link Academy.
Accessing the Style Guide PDFs
Product Type Groups | Product Types Included | Style Guide |
Cleaners | All Purpose Cleaners, Bathroom Cleaners, Carpet Cleaners, Dish Soaps, Dishwasher Detergents, Disinfectant Sprays, Drain Openers, Glass Cleaners, Household Cleaners, Kitchen Cleaners, Pet Stain Removers, Sanitizer Sprays, Sanitizer Wands, Waterproofing Sprays, Wood Polishes | Content Standards - Style Guide - Cleaners 03.31.23.pdf |
Disposable Tableware | Disposable Cutlery Sets, Disposable Forks, Disposable Knives, Disposable Serving Trays, Disposable Spoons, Foam Cups, Paper Bowls, Paper Cups, Paper Plates, Plastic Cups | Content Standards - Style Guide - Disposable Tableware 02.01.24.pdf |
Home Fragrance | Air Fresheners, Candles, Fragrance Oils, Home Fragrance Sachets, Incense, Incense Burners & Holders, Light Bulb Fragrance Rings, Oil Diffusers, Plug-in Fragrance Warmer Refills, Potpourri, Reed Diffusers, Wax Melts, Wax Warmers | Content Standards - Style Guide - Home Fragrance 07.13.23.pdf |
Household Cleaning Supplies | Broom & Mop Handles, Broom Heads, Brooms, Buckets, Cleaning Brushes, Cleaning Cloths & Wipes, Cleaning Gloves, Cleaning Sponges & Scrubbing Pads, Dusters, Dustpans & Dustpan & Brush Sets, Garbage Cans & Wastebaskets, Mop Heads, Mops, Spray Bottles, Squeegees, Surface Cleaning Scrapers, Toilet Brushes & Holders | Content Standards - Style Guide - Household Cleaning Supplies 06.02.23.pdf |
Household Paper & Plastic | Beeswax Food Wraps, Disposable Storage Bags, Facial Tissue, Flushable Cleansing Cloths, Food Wraps, Garbage Bags, Paper Towels, Parchment Paper, Toilet Paper | Content Standards - Style Guide - Household Paper & Plastic 10.31.24.pdf |
Laundry Care | Dryer Balls, Dryer Sheets, Fabric Sizing, Fabric Softeners, Fabric Starch, Fabric Wrinkle Removers, Laundry Bleach, Laundry Detergents, Laundry Sanitizers, Laundry Scent Boosters, Laundry Wash Bags, Lint Removers, Stain Removers | Content Standards - Style Guide - Laundry Care 10.24.24.pdf |
Pest Control | Electronic Insect Killers, Fly Swatters, Insect and Pest Repellent (Devices & Refills), Moth Protection (Cedar & Moth Balls), Pest Bait, Pest Killers, Pest Traps, Rodent Traps | Content Standards - Style Guide - Pest Control 02.27.23.pdf |
Storage | Bathtub & Shower Organizers, Cabinet Organizers, Closet Organizers, Clothes Drying Racks, Clothes Hangers, Clothes Lines, Clothes Pins, Clothes Racks, Coat Hooks, Deck Boxes, Drawer & Shelf Liners, Garage Cabinets, Hanging Organizers, Laundry Baskets, Sorters & Hampers, Locker Shelves, Organizing Racks, Overhead Storage Racks, Shelves & Shelf Units, Shoe Racks, Sink Caddies, Storage Chests & Boxes, Storage Lockers, Storage Sheds, Towel Holders, Track Storage Systems | Content Standards - Style Guide - Storage 05.12.23.pdf |